RunpWell · Legal
Privacy Policy
RunpWell is a B2B manufacturer of wallpaper, wall murals, and decorative film. This policy explains what information we collect from buyers and visitors, how we use it, and the choices you have.
Who we are
RunpWell is a business-to-business manufacturer and supplier of wallpaper, wall murals, and decorative film, serving brands, retailers, e-commerce sellers, and project buyers worldwide. Our website is runpwell.com.
For privacy matters, the data controller is Huangshan Runpwell Technology Co., Ltd.located at No. 1 Jingxing Road, Economic Development Zone, Huangshan City, Anhui Province, China. You can reach us any time at support@runpwell.com.
Scope of this policy
This policy applies to personal information we collect when you:
- visit or browse our website and read our blog;
- submit a contact form, quote request, or sample request on our website;
- submit a lead form connected to our advertising on Facebook, Instagram, or other Meta services;
- contact us by email, WhatsApp, LinkedIn, or other channels; or
- engage with us as a current, past, or prospective business customer or supplier.
Because RunpWell is a B2B supplier, most of the information we handle relates to business contacts acting on behalf of a company. This policy does not cover the practices of third parties we do not control.
Information we collect
Information you give us directly
When you request a quote, ask about our products, or place an order, we collect the details you choose to provide. This typically includes your name, company name and role, email address, phone or WhatsApp number, country or region, and the project details, specifications, quantities, or messages you send us.
Meta
If you submit one of our lead forms on Facebook or Instagram, Meta shares with us the contact details you entered in that form — usually your name, email address, and phone number — so that we can follow up about your inquiry.
We use that information only to respond to you and to provide the products or information you requested, as described in this policy. Meta’s own handling of your data is governed by the Meta Privacy Policy.
Information we collect automatically
When you use our website, we and our service providers may automatically collect technical information such as your IP address, approximate location, browser and device type, operating system, referring pages, the pages you view, and the dates and times of your visits. We collect this through cookies and similar technologies, as described below.
Information from other sources
We may receive limited business contact information from trade platforms, referrals, publicly available business directories, or social and advertising platforms where you have interacted with us.
How we use information
We use the information we collect to:
- respond to your inquiries and prepare quotes, samples, and proposals;
- process, fulfill, and manage orders, production, and shipping;
- provide customer service and after-sales support;
- send relevant business updates, product information, and marketing where permitted (you can opt out at any time);
- operate, maintain, secure, and improve our website and services;
- measure and improve our advertising and understand which campaigns work; and
- comply with legal obligations and protect our legal rights.
Legal bases for processing (EEA & UK)
If you are in the European Economic Area or the United Kingdom, we process your personal information on one or more of these legal bases: your consent (for example, for marketing emails or non-essential cookies); the performance of a contract or steps taken at your request before entering into one (for example, preparing a quote or fulfilling an order); our legitimate interests in operating and growing our B2B business (where not overridden by your rights); and compliance with legal obligations.
How we share information
We do not sell your personal information. We share it only as needed to run our business, including with:
- Service providers who work on our behalf, such as website hosting, email, CRM, analytics, advertising, payment processing, and logistics or shipping partners;
- Advertising and social platforms such as Meta (Facebook and Instagram), in connection with lead forms and campaign measurement;
- Professional advisers such as accountants, lawyers, and auditors where necessary;
- Authorities or other parties when required by law, to enforce our agreements, or to protect the rights, safety, and property of RunpWell, our customers, or others; and
- A successor entity in connection with a merger, acquisition, financing, or sale of assets.
International data transfers
RunpWell is based in China, and we work with partners and service providers in different countries. As a result, your information may be transferred to, stored in, or processed in countries other than your own, including China, whose data protection laws may differ from those where you are located. Where required, we put in place appropriate safeguards for these transfers.
Data retention
We keep personal information only for as long as needed for the purposes described in this policy — for example, to handle your inquiry, manage our business relationship, and meet our legal, tax, and accounting obligations. When information is no longer needed, we delete it or anonymize it.
Data security
We use reasonable technical and organizational measures designed to protect personal information against unauthorized access, loss, misuse, or alteration. No method of transmission or storage is completely secure, so we cannot guarantee absolute security, but we work to safeguard your information appropriately.
Your privacy rights
Depending on where you live, you may have the right to access the personal information we hold about you, to correct or delete it, to object to or restrict certain processing, to withdraw consent, to receive a copy of your data in a portable format, and to lodge a complaint with your local data protection authority.
California residents may also request information about, and deletion of, personal information, and may opt out of any “sale” or “sharing” of personal information. As noted above, we do not sell personal information.
To exercise any of these rights, email us at support@runpwell.com. We will respond consistent with applicable law and may need to verify your identity first.
Marketing choices
If we send you marketing messages, you can opt out at any time by using the unsubscribe link in our emails or by emailing support@runpwell.com. We will still send service or transactional messages related to your inquiries and orders.
Third-party links
Our website and communications may link to third-party sites and services we do not control, such as Facebook, Instagram, LinkedIn, and WhatsApp. Their privacy practices are governed by their own policies, and we encourage you to review them.
Children’s privacy
Our website and services are intended for businesses and adults. They are not directed to children, and we do not knowingly collect personal information from anyone under the age of 16. If you believe a child has provided us information, please contact us so we can remove it.
Changes to this policy
We may update this policy from time to time to reflect changes in our practices, technology, or legal requirements. When we do, we will revise the “Last updated” date at the top of this page. Significant changes may be communicated through our website.
Contact us
If you have questions about this policy or how we handle your information, please reach out:
- Company
Huangshan Runpwell Technology Co., Ltd. - Address
No. 1 Jingxing Road, Economic Development Zone, Huangshan City, Anhui Province, China